Nigar Hale, MBA

Blue Pepper Strategies, Inc. is a consulting firm that provides customized marketing strategies to restaurateurs.  Blue Pepper's distinctive competences include a unique passion for local business and entrepreneurship.


With 20 years of professional marketing experience and 17+ years of publishing in the hospitality industry, Blue Pepper presents an innovative approach to promotion and marketing of dining establishments with a focus on delivery of a superior guest experience.

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Our Menu

• Initial Client Encounter
• Guest Experience Assessment 
• Marketing Scorecard
• Execution of Tactical Marketing Elements
• Preparation of Strategic Marketing Plan(s)
• Editorial & Publishing Services
• Creative Approach to Problem Solving
• Mobile Reviews & Reputation Management
• Fine-tuning the Exceptional Dining Experience